ZEST

a blog about mobile technology, business strategy, and app design

things-to-do-before-you-start-vr-app-development

Things To Do Before You Start VR App Development

Ubiquotous, Evolving and Growing. Thats three things VR definitely is. You’ll see better games and technologies surfacing around the world. If...

seven-deadly-sins-while-creating-app-design

Avoiding Seven Deadly Sins While Creating App Design

Design processes and best practices can only take you so far, but there are some  deadly sins that you need to...

McDonald’s and Starbucks on Your Phone: Why Mobile Apps Are Now First on the Menu

One Friday this July, I got excited about McDonald’s. So excited that I stopped at one before work in the morning...

App Ideation 101: How to Refine Your App Idea

How to Refine Your App Idea When You’ve Never Built an App Before and Aren’t Sure How That Process Even Works...

12-smart-ways-to-secure-your-smart-things-iot-security

12 Smart Ways to Secure your Smart Things : IoT Security

Smart things – A fancy name for devices that can talk to each other and perform some minimal number of tasks,...

iot-news-roundup-july-2018

IoT News Roundup: July 2018

The world of Internet of Things is fast and ever changing. One minute you hear about something, another you actually see...

bitcoin-cryptocurrency-news-roundup-july-2018

Bitcoin & Cryptocurrency Roundup: July 2018

Following is a graph dictating the market dominance of cryptocurrencies for the month of July. Our top gainers, in terms of...

“Future” Tech That’s Hiding in Plain Sight: Augmented Reality

As hot as stories about artificial intelligence (AI), augmented reality (AR/VR), blockchain, and the Internet of Things (IoT) have been in...

ui-vs-ux-which-is-more-important

UI VS UX: Which is More Important

We’ve all heard the term UI/UX is some fashion. You must have heard people saying that the ‘UI’ of that is...

Top 5 Reasons to Choose Augmented Reality for Marketing

There was a time when we only thought about the things AR/VR could do for us let alone actually think about...

killer-deep-learning-softwares

11 Killer Deep Learning Software

Deep learning is mostly sought by companies to solve hard problems like speech recognition, object recognition and machine translation. More than...

How to Write an Effective Mobile App RFP (+ Free RFP Template)

So, you’re looking for a great company to help you with your mobile application. One way to do that is by...

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