1. Easier and Cheaper Transaction
Albeit, the transfer fees are unknown as of yet, Libra Association promises to make money transactions easier for everyone. With just a few clicks, you will be able to send money in any part of the world, faster than ever. Soon after its launch you’ll also be able to make payments in the restaurants and shops.
This also foresees the end of plastic money!
2. Targeting the Unbanked
To understand the underlying strength of cryptocurrencies and why Facebook’s initiative could turn the tables in the future, let’s first understand one of the most crucial issues facing the world at present.
According to Business Insider, in August 2017, around 2 billion people across the world didn’t have a bank account. Let’s dip into some more stats about the unbanked population:
- More than 20% of people receive wages / payments or government transfers in cash
- Many people in developing nations still pay their bills and school fees in cash
- Women make up 55% of unbanked population
- South East Asia alone has 438 million unbanked people – 73% of the entire population
- India – target market for Libra – is the home to about 190 million unbanked population, the second largest after China
According to a study by McKinsey, reaching the unbanked population in this region could increase its economic contribution from $17 billion to $52 billion by 2030.
This is the size of the population Facebook’s Libra will be able to reach and provide a decentralized digital financial system to.
3. Businesses & Brands could Increase their Reach
Thus far in the timeline, Facebook has been a medium of information exchange. If money can now be transferred in the ecosystem of Facebook, it will only make it all the more attractive bringing more users. Both businesses as well as the potential customers will be spending more time on it.
This will make it a lot easier for businesses and brands to reach out to a larger set of audience. Moreover, by adopting Libra businesses could avoid credit card transaction fees as well. So it’s a win-win.
Of course, Facebook or its partners haven’t taken upon themselves the duty to help better the world with Libra. There’s only profit for them. The new currency will create for the social network numerous new ways to make a buck.
4. Will Promote International Trade
If anything, Libra will promote international trade as well as purchases. How so?
Well, for companies aspiring to go big internationally, it could work miracles for them, saving money and attracting customers they were previously unable to reach out to.
Furthermore, this will bring in the support of all those people who at present can’t make payments because they don’t own a credit card. This will, as a result, open a plethora of doors for trading and business opportunities.
5. A Win for the Forex Traders
Libra, rumor has it, will create a whopping economic opportunities universally and, as a result, more commerce on an international level.
Unlike Bitcoin, which, as experts put it, is a highly unstable asset considering its value is determined based on investor and supply demand, Libra is attributed to real-world currencies for instance, pound.
Furthermore, owing to its market stability, Libra is being considered one of the best cryptocurrencies for trade purposes specifically. Not only will it be extensively accessible to pretty much everyone, but Libra will also be immune to any barbaric value fluctuations that have led to Bitcoin’s bad reputation.
Thus, Libra will offer a great opportunity to the burgeoning forex traders out there.