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AR/VR and Innovation
The brave new world of digital innovation. CitrusBits is ahead of the curve on the AR, VR, and XR frameworks, systems, platforms, and applications of tomorrow.
Augmented Reality overlays digital content on the real world, enhancing the user’s perception of reality. Our end-to-end augmented reality development services include everything from 3D modeling/animation and computer vision, to spatial audio and frontend/backend development.
Virtual Reality creates a completely immersive digital environment, using 360-degree visuals, spatial audio, and haptics for a multi-sensory experience.
Our team combines creativity and technical excellence to deliver VR solutions that engage users and leave a lasting impact on your audience.
Extended Reality, or XR, encompasses both AR and VR, as well as other immersive technologies that merge the digital and the physical, blurring lines between real and virtual environments.
CitrusBits is at the forefront of AR, VR and XR — creating breakthrough, award-winning consumer technology products for clients and disrupting entire industries.
Building next-gen realities to revolutionize businesses
Augmented Reality (AR)
Integrate digital information with the user's real-world environment in real time.
Virtual Reality (VR)
Immerse in a three-dimensional, computer-generated, 3D environment.
Extended Reality (XR)
We create immersive, engaging digital experiences that interact with real-world surroundings.
Wearable Technology
Everything from the simplest step tracker to complex health diagnostics and trackers.
Web3
The next web — decentralized, open-sourced, and powered by blockchain computing architecture.
Case studies
Case studies
Virtually tour DuPont’s innovation lab with AR
DuPont was preparing to open an Innovation Center in Silicon Valley, California that would be home to several high-tech engineering labs. The Innovation Center would host customers, partners, and collaborating scientists, providing a convenient way to foster collaboration on cutting-edge applications for DuPont materials.
To help guests get better acquainted with the Innovation Center and its various labs, DuPont approached CitrusBits to build an augmented reality (AR) experience to allow guests — both in-person and virtual — to explore the labs while mitigating confidentiality concerns. Importantly, the AR experience needed to generate an immediate “wow factor” that epitomized the myriad of innovative capabilities within the labs.
Zoetis: Creating healthtech product demos using AR
The global leader in animal health and medicine, Zoetis is the world’s largest producer of medicine and vaccines for animals and livestock.
Several of Zoetis’ animal health diagnosis products — bench-top blood and chemistry analyzers, for example — are too bulky and heavy for sales reps to bring to customers’ offices and trade shows for sales demos. This presents a significant business challenge, as many customers simply are not willing to purchase such significant machinery sight-unseen.
To address this, Zoetis partnered with CitrusBits to create three augmented reality experiences that would allow potential clients to virtually demo each product as if the products were physically right in front of them.
Zoetis: Creating healthtech product demos using AR
The global leader in animal health and medicine, Zoetis is the world’s largest producer of medicine and vaccines for animals and livestock.
Several of Zoetis’ animal health diagnosis products — bench-top blood and chemistry analyzers, for example — are too bulky and heavy for sales reps to bring to customers’ offices and trade shows for sales demos. This presents a significant business challenge, as many customers simply are not willing to purchase such significant machinery sight-unseen.
To address this, Zoetis partnered with CitrusBits to create three augmented reality experiences that would allow potential clients to virtually demo each product as if the products were physically right in front of them.
What our trusted partners and clients say...
“We commissioned CitrusBits to build an e-commerce mobile app, website, and admin panel to meet the unique needs of our customers in remote Alaska. They rose to the challenge and produced a modern, user-friendly e-commerce platform. The initial app launch was only the beginning of our vision for e-commerce. With each new implementation we bring up, the CitrusBits team rolls up their sleeves and gets to work. They’ve been professional, organized, innovative, and an overall joy to work with.”
Meagan WilsonE-Commerce Manager, Alaska Commercial Co.
“The project was a great success. We have shared the app internally and received highly positive feedback. We have also used the app with a potential customer, who was impressed with the software product, potentially generating a sale. CitrusBits is impressive in many respects, but their results stand out the most. We have a great app that allows us to demonstrate our product and produce revenue.”
Douglas SchumackerAccount Manager Harman Embedded Audio
“My experience working with CitrsuBits has been excellent. Outstanding software teams are resilient, and our developers at CitrsuBits have certainly proven to be that. Our CitrsuBits friends have become as close to team members as possible, and I am grateful for the care and excellence they have provided.”
Tom PerskiVP of Outreach, IrisVision
“They were very responsive in making changes, and I appreciated that they thought through the guest experience and would come back to us with their feedback or recommendations on requested changes to make the experience better.”
Stacey SultarCMO, Rubio's Restaurants, Inc.
“I was most impressed with CitrusBits’ communication and project management skills. We didn’t have experience developing an app, and CitrusBits guided us throughout the process and helped us think in terms of what our app really needed instead of what we thought it needed.
CitrusBits showed us different development options and explained the differences. They brought potential challenges we hadn’t thought of and proposed solutions for them. Overall, CitrusBits developed an app that answered our company’s needs.”
Tom PerskiMike Spence, Senior VP and former CTO, Gravity Coffee Company
“They gave us a professional website that was easy to update. My team had never worked with WordPress before, so they took the time to teach us how to update the content ourselves. After launching our site, we saw a 70% increase in traffic and our incoming leads doubled. Clients and candidates love the design of our website.”
Sami MalikRecruitment Specialist,Zuswork
“The team is great. They were extraordinarily attentive and really kept us honest. We actually took a trip to CitrusBits’ office and found them to be very hospitable, friendly, and knowledgeable. I’m impressed with their patience and their speed. CitrusBits was willing to go the extra mile for us. They worked with us when we had questions and put a lot of effort into the project. They were just great people to work with.”
Julian VelazquezSilicon Valley Innovation Center Leader,DuPont
Other related services
Software Development
CitrusBits’ world-class development teams will realize your project with speed, precision, and to the highest performance standards.
Mobile Development
We design and build award-winning apps across all mobile platforms. Our Agile-based approach gives you control over scope, mitigates risk, and provides the fastest path to market.