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Ideation and Evaluation
Have an idea for a product or software solution? CitrusBits will help you develop your vision, define the best strategy, and plan the right way forward. During ideation and evaluation, we bring together cross-functional teams to assess strategic fit, market demand, feasibility, growth potential, and customer experiences. We map out your most promising concepts for further development.
Using a human-centered design process, our Discovery Workshops use design-thinking exercises to guide you forward: researching the problem, identifying the challenges to be solved, empathizing with users, evaluating market segmentation, gathering feature requirements, mapping customer journeys, and framing out a winning product direction.
Strategizing and scoping — from idea to proof of concept
Digital Strategy
Chart the best path forward to achieve your business goals or product vision, including best practices, potential pitfalls, and growth hacks.
Scoping & Estimations
The numbers matter. We're committed to helping you find the right solution, on the right scale, and at the right budget.
Product & Development Explorations
We analyze how your concept can be developed within the given constraints and technologies.
Design Audits
We're as meticulous about your brand as you are. We assess existing branding, designs and UX to pinpoint opportunity areas.
The Discovery phase
Discovery phase
Solving your business and product challenges
The Discovery Phase is the initial stage of the design and development process. In collaboration with your stakeholders, our designers and product teams gather information, conduct research, and gain a deep understanding of the project’s objectives, target audience, and user needs. Discovery is a critical process that sets the foundation for the entire design process, helping to identify the problems to solve and guide the creation of effective solutions.
By the end of the Discovery Phase, our teams have a well-defined problem statement, a deep understanding of the target users, and a clear direction for the project — one that is feasible in terms of technology, timeline, and budget. This valuable information serves as a guide for the subsequent phases of the project, including concept development, prototyping, testing, and implementation.
Fueling your future growth
The Discovery Phase significantly reduces the risk of building a product that doesn’t meet user needs or is misaligned with business objectives, and increases the chances of success in creating a functional, intuitive, user-centric product.
To achieve your business goals and create value for your stakeholders, you need to deliver. Properly scoping and estimating product concepts are fundamental for effective planning, resource management, risk mitigation, and stakeholder communication. It helps set the project on the right track from the beginning, and increases the chances of successful product development and delivery.
Our interactive, creative workshops have been adapted to fit a remote-first environment with decentralized client teams. We use creative collaborative tools to make the sessions visual, effective, and fun.
Fueling your future growth
The Discovery Phase significantly reduces the risk of building a product that doesn’t meet user needs or is misaligned with business objectives, and increases the chances of success in creating a functional, intuitive, user-centric product.
To achieve your business goals and create value for your stakeholders, you need to deliver. Properly scoping and estimating product concepts are fundamental for effective planning, resource management, risk mitigation, and stakeholder communication. It helps set the project on the right track from the beginning, and increases the chances of successful product development and delivery.
Our interactive, creative workshops have been adapted to fit a remote-first environment with decentralized client teams. We use creative collaborative tools to make the sessions visual, effective, and fun.
What our trusted partners and clients say...
“We commissioned CitrusBits to build an e-commerce mobile app, website, and admin panel to meet the unique needs of our customers in remote Alaska. They rose to the challenge and produced a modern, user-friendly e-commerce platform. The initial app launch was only the beginning of our vision for e-commerce. With each new implementation we bring up, the CitrusBits team rolls up their sleeves and gets to work. They’ve been professional, organized, innovative, and an overall joy to work with.”
Meagan WilsonE-Commerce Manager, Alaska Commercial Co.
“The project was a great success. We have shared the app internally and received highly positive feedback. We have also used the app with a potential customer, who was impressed with the software product, potentially generating a sale. CitrusBits is impressive in many respects, but their results stand out the most. We have a great app that allows us to demonstrate our product and produce revenue.”
Douglas SchumackerAccount Manager Harman Embedded Audio
“My experience working with CitrsuBits has been excellent. Outstanding software teams are resilient, and our developers at CitrsuBits have certainly proven to be that. Our CitrsuBits friends have become as close to team members as possible, and I am grateful for the care and excellence they have provided.”
Tom PerskiVP of Outreach, IrisVision
“They were very responsive in making changes, and I appreciated that they thought through the guest experience and would come back to us with their feedback or recommendations on requested changes to make the experience better.”
Stacey SultarCMO, Rubio's Restaurants, Inc.
“I was most impressed with CitrusBits’ communication and project management skills. We didn’t have experience developing an app, and CitrusBits guided us throughout the process and helped us think in terms of what our app really needed instead of what we thought it needed.
CitrusBits showed us different development options and explained the differences. They brought potential challenges we hadn’t thought of and proposed solutions for them. Overall, CitrusBits developed an app that answered our company’s needs.”
Tom PerskiMike Spence, Senior VP and former CTO, Gravity Coffee Company
“They gave us a professional website that was easy to update. My team had never worked with WordPress before, so they took the time to teach us how to update the content ourselves. After launching our site, we saw a 70% increase in traffic and our incoming leads doubled. Clients and candidates love the design of our website.”
Sami MalikRecruitment Specialist,Zuswork
“The team is great. They were extraordinarily attentive and really kept us honest. We actually took a trip to CitrusBits’ office and found them to be very hospitable, friendly, and knowledgeable. I’m impressed with their patience and their speed. CitrusBits was willing to go the extra mile for us. They worked with us when we had questions and put a lot of effort into the project. They were just great people to work with.”
Julian VelazquezSilicon Valley Innovation Center Leader,DuPont
Other related services
Product Design
Our UX/UI designers partner with you to handcraft the user experiences that resonate best with your target audience.
Software Development
CitrusBits’ world-class development teams will realize your project with speed, precision, and to the highest performance standards.